Local talent blooms: Colectivo Rokunin supports low-income Artists in Veracruz
One Artist, One Project, One Dream Come True
What began as a project to support local artists and artisans has turned into a success story proving that when talent meets the right opportunity, it can transform lives and communities. Colectivo Rokunin, active in the Altas Montañas region of Veracruz, successfully concluded its support program for low-income artists, helping consolidate creative careers, generate economic impact, and strengthen the region’s cultural richness.
The program was designed for beneficiaries with extraordinary talent but structural limitations: lack of formal art studies, limited cultural management strategies, and insufficient financial resources for training or materials. Among these talents stood out Marco Antonio Quijano Téllez, a visual artist from Fortín de las Flores, whose creative potential was identified and supported by Colectivo Rokunin from early 2022.
For one year, Marco Antonio received personalized mentorship, training in promotion and digital marketing, and a monthly stipend of $9,000 pesos for 12 months, which allowed him to fully dedicate himself to his artistic work. Thanks to this scholarship, he was able to create, experiment with new techniques, and strategically plan his career—something that had previously been limited by the need to balance his passion with generating basic income.
“Emotions, Gazes, and Flowers”: The Collection That Changed Everything
The project’s highlight was the creation of the collection “Emociones, miradas y flores” (“Emotions, Gazes, and Flowers”), made up of 8 mixed-media works (ink, acrylic, and oil) on canvas. Each piece is a tribute to human expressiveness and the beauty of nature, fusing gazes, emotions, and flowers in warm and cool colors, evoking deep feelings in viewers.
The scholarship made it possible to purchase high-quality materials and allowed each work to be developed with full creative freedom, without compromising production pace or artistic quality. The collection not only reflects Marco Antonio’s sensitivity but also fulfills the project’s objective: to turn talent into a sustainable resource that strengthens the family economy and showcases the cultural richness of the region. With Rokunin’s support, the works were auctioned, generating seed capital that will allow him to continue his professional career.